If you are a customer support specialist and you’re tired of earning in naira, there’s this opportunity you shouldn’t miss.
Hello, Buddy!
A while back, a young lady was arrested for her role in the murder of her abusive mother.
Although she has been released from prison, the gist brought her a lot of attention and over 18 million followers on TikTok and Instagram. But, she’s hella wise for using this traffic to promote her lifetime series and recently published book. Also, brands may likely consider her for influencer marketing.
Talk about turning twists into a marketing strategy 🙌
In Today’s Email:
- Alright Stanley, Our Hats Are Off To You
- Customers from Hell
- Amazon Is Hiring
- Opportunity Of The Week: Cambridge Africa Changemakers Scholarship
THE BIG IDEA
Alright Stanley, Our Hats Are Off To You
Okay, what's the gist with Stanley’s CEO? Yup, the company that sells durable drinkware.
Remember how they went viral last year for giving a brand new car to a lady whose car got burnt but her Stanley Cup didn't?
Well, that's just a fraction of the tea.
Stanley has had significant revenue boosts over the years, especially when they went from $70 million in 2019 to $750 million in 2023 majorly because of a bottle!
And everyone says it's all because of their genius CEO, Terence Reilly.
Fun fact, he was the former CEO of Crocs and succeeded in taking the boring footwear to what everyone is itching to wear now.
So again, hats off to Terrence because his insights are insane.
But before I go, here's a quick breakdown of what you can learn from Terrence’s marketing strategies.
OPINION PIECE: REGINA ONEKPE
Are You A Customer Support Professional Tired Of Earning in Naira?
CareerBuddy is placing top talents in international remote customer support roles, and we want YOU to be a part of it (In other words, you can break up with naira and start looking to earn in dollars, euros, pounds.. name it)
All you have to do is;
- Start by applying here
- Our team will review your application and invite you to the next stages if you are a suitable fit
Sounds interesting?
TRENDS
What Sales Moguls Are Gisting About
- Google just announced a new requirement for sending bulk emails
- Beehiiv has released its 2024 state of email newsletters, including data, trends & innovations shaping the newsletter industry
- The world's mobile ad spend may be as high as $402b in 2024!
- Amazon should get ready for some friendly competition because FedEx is launching its eCommerce platform!
- Stats on the global marketing budgets, market research, and fake reviews
STORY OF THE WEEK
Customers from Hell
The one downside of running an online store or business is that, inevitably, you’ll encounter a customer who is extremely abrasive and condescending.
This particular lady placed an order with us, misread the description and then accused us of misleading her into making a purchase;
Customer: Yes, I’m calling because my order was not delivered correctly?
Me: Oh really? We apologize for that ma’am. What is your order number?
Customer: Order xxxx.
Me: Yes it shows here that you ordered a single four corner embroidered lace handkerchief. Was that not the contents in your package?
Customer: The type of handkerchief was correct, but I only got delivered one instead of four.
Me: There seems to be a misunderstanding. The handkerchief has embroidery on all four corners. It does not come with 4 handkerchiefs.
Customer: Well, let me tell you that that is extremely misleading. The product name implies that it comes with 4 handkerchiefs.
Me: I apologize ma’am for your confusion but unfortunately you only ordered a single handkerchief. I’d be happy to take your return.
Customer: I don’t want a return, I want 3 more handkerchiefs.
MEME OF THE WEEK
CREDIT: MEMEBASE
JOBS OF THE WEEK
This Is Where The Money Is
- Facebook Ads Specialist at Stafaro
- Sales Intern at Raadaa Partners International
- Content and Marketing Strategist at Approachable Systems
- Customer Engagement Executive at Virtual Domain Marketing
- Sales Intern at Tizeti Network
- Digital Marketer at Louis Valentino
- Director of Marketing at Cavista Holdings
- Copywriter at Rage Media
- Marketing Intern at ShipPack
- Direct Response Copywriter at Talent Distributors
COMING UP
Amazon Recruitment Day 2024
Have you ever wished to work with Amazon? Then it’s your lucky day because the opportunity has presented itself to you! You finally have the chance to speak one-on-one with thought leaders who are eager to onboard you as the next Amazon employee.
And the best part? It’s completely FREE…
Top Resources For You
- 🤔 Have you ever thought about how AI makes sales chats way smoother?
- 💼 I saw these awesome 12-cloud ERP options perfect for small businesses
- 🌟 Here’s the no 1 job interview phrase that will set you apart from everyone else
- 🚀 Check out HubSpot's Sales Software with a free demo
- 🔍 These 7 awesome value proposition templates can draw in your ideal customers!
- 🤖 AI Tool Of The Week: With Skai, brands, and agencies can tap into some serious data-driven marketing smarts. You get this cool combo of connected media and measurement tech, all on a large scale.
- 💡 Opportunity Of The Week: Cambridge Africa Changemakers Scholarship
After 9-5 Gist
- She's disappointed because a bike man proposed to her
- This is what living in Canada feels like 😂
- Is this what you people in talking stages are enjoying?
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