Hello, Buddy!
I hope you woke up with the same excitement you felt last night when your dear Nigeria won the AFCON semi-finals.
Seriously, it had me jumping on my toes. Of course, haters will say we only won because of the penalty, but they can keep hating for all we care.
The dragging was hilarious and this was my favourite 😂
By the way, if you’re not Nigerian, come for a hug 🤗
In Today’s Email:
- Apple’s secret cult
- Story of the week: How I made $2.1 million in Sales by shutting up
- Opportunity Of The Week: Joint Japan/World Bank Graduate Scholarship Program
THE BIG IDEA
The Secret To Apple’s Secret Cult
You've probably heard of the new Vision Pro Headset by Apple and if you haven't, come closer…
Where have you been hiding?
So, this headset was put up for a hefty $3,499, and there were a lot of speculations that people wouldn't purchase it because the pricing was high-end.
I guess we were too quick to underestimate the power of Apple as around 200,000 of these VR headsets were sold out in the first 10 days! We're talking $ 700 million in revenue in a short time.
What was the secret? Check this out
There's more than meets the eye when it comes to hitting the market with your amazing product, and if you'd like to study the history of Apple to gain from it, here is a simple and interesting explanation.
Curious to see what it feels like to put on this VR headset? Here you go!
OPINION PIECE: REGINA ONEKPE
TRENDS
What Sales Moguls Are Gisting About
- Substack is testing a feature that would easily connect advertisers & creators
- X is becoming a video-first experience, with video views growing at an average rate of 35% year over year
- Amazon is now charging Prime members extra for ad-free streaming. For some, that’s a deal-breaker
- A study of almost 2,000 decision-makers has found that 67% of businesses have no marketing action plan
- In-game advertising companies have seen potential benefits in the death of the third-party cookie
STORY OF THE WEEK
How I Made $2.1 Million In Sales By Shutting Up
It was a life or death situation. I was flying to Copenhagen to pitch a new client and if I didn’t land the deal it could mean the death of our start-up.
With two unprofitable seasons under our belt, flying mountain climbers and adventurers onto the Antarctic continent, we were now going for the big fish – contracts to provide expedition support.
I’d been preparing for weeks – nailing down my pitch, researching distances, calculating fuel burn, listing contingencies and reworking budgets. Heck, I could talk for hours about logistics. I’d only missed one small detail…
MEME OF THE WEEK
JOBS OF THE WEEK
This Is Where The Money Is
- Business Development, Sales, and Partnerships Manager at Intron Health
- Financial Controller at CareerBuddy
- Strategic Partner Acceptance at Visa
- Business Development Analyst at Visa
- Copywriter at Circle
- Sales Business Development Executive at Forge Global
- Performance Marketing Manager at IvoryPay
- Business Development Manager at Grace Moni Limited
- Technical Sales Specialist at Setit Solutions
- Copywriter at Quadcode
- Sales Director, West Africa at Danaher
- Remote Marketing Copywriter at Toggl
COMING UP
MARTECH AFRICA 1.0
Not to hype this event, but if you are interested in marketing, make sure you're present in Gbagada Expressway Lagos on the 24th of February. Customer expectations are rising and so are your brand competitors. MarTech is the key to meeting and exceeding those demands at scale.
Top Resources For You
- 📊 Learn which Pinterest analytics metrics to track to improve your strategy
- 🍏 Check out this awesome Apple search ads certification training online
- 🔍 10 Instagram analytics tools to make your job easier in 2024
- 💬 These ChatGPT prompts will help you become a top 1% ChatGPT user
- 💰 A list of the best high-paying affiliate programs to earn up to $10,000
- 🤖 AI Tool Of The Week: SARAL: Get influencers to promote your brand, track sales, and build long-term relationships without any of the time-consuming manual work.
- 💡 Opportunity Of The Week: Joint Japan/World Bank Graduate Scholarship Program
AFTER 9-5 GIST
Unrelated But…
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